{"id":13396,"date":"2024-03-20T16:11:57","date_gmt":"2024-03-20T15:11:57","guid":{"rendered":"https:\/\/helpcenter.blendee.com\/article\/how-to-create-a-new-experience\/"},"modified":"2024-04-23T15:38:50","modified_gmt":"2024-04-23T13:38:50","slug":"how-to-create-a-new-experience","status":"publish","type":"article","link":"https:\/\/helpcenter.streamwise.it\/en\/article\/how-to-create-a-new-experience\/","title":{"rendered":"How to create a new experience"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/932506508?dnt=1&amp;app_id=122963\" width=\"699\" height=\"393\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Once you&#8217;ve set up a new campaign, click on the blue &#8220;Create a new experience&#8221; button in the top left.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.22.14.png\" data-lbwps-width=\"2856\" data-lbwps-height=\"810\" data-lbwps-srcsmall=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.22.14.png\"><img data-original=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.22.14-1024x290.png\" alt=\"\" class=\"wp-image-9902\"\/><\/a><\/figure>\n\n\n\n<p>A popup will open where you can enter the information to proceed with the configuration. On the popup, the information that is requested is:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The name you want to give the experience<\/li>\n\n\n\n<li>The starting user base to which the experience should be assigned<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-31-alle-15.52.59.png\" data-lbwps-width=\"1536\" data-lbwps-height=\"814\" data-lbwps-srcsmall=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-31-alle-15.52.59.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"543\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-31-alle-15.52.59-1024x543.png\" alt=\"\" class=\"wp-image-9550\" srcset=\"https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-31-alle-15.52.59-1024x543.png 1024w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-31-alle-15.52.59-300x159.png 300w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-31-alle-15.52.59-768x407.png 768w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-31-alle-15.52.59.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>As a user base you can choose:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>All Users in a segment (<strong>Selectable segments are those that have planned scope. You can&#8217;t start an experience from a segment that contains even a contextual filter<\/strong>)<\/li>\n\n\n\n<li>All Users on a List<\/li>\n\n\n\n<li>All Users of a Newsletter<\/li>\n\n\n\n<li>All Users of a Trigger<\/li>\n<\/ul>\n\n\n\n<p>Selecting &#8220;All users in a segment&#8221; will allow you to choose a previously configured segment.<\/p>\n\n\n\n<p>By clicking on <strong>Advanced Options,<\/strong> the following menu will open:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.12.png\" data-lbwps-width=\"1364\" data-lbwps-height=\"760\" data-lbwps-srcsmall=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.12.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"571\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.12-1024x571.png\" alt=\"\" class=\"wp-image-9903\" srcset=\"https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.12-1024x571.png 1024w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.12-300x167.png 300w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.12-768x428.png 768w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.12.png 1364w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\">Advanced Settings<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Number of days of inactivity:<br>These are the number of days in which if a user who has entered an experience does not perform any activity, that is, no action is performed in the experience, they are automatically taken out of the current experience.<\/li>\n\n\n\n<li>Date and time to start the experience<\/li>\n\n\n\n<li>If the experience is repeatable, you can add days of waiting before repeating it.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.52.png\" data-lbwps-width=\"1266\" data-lbwps-height=\"1092\" data-lbwps-srcsmall=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.52.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"883\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.52-1024x883.png\" alt=\"\" class=\"wp-image-9904\" srcset=\"https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.52-1024x883.png 1024w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.52-300x259.png 300w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.52-768x662.png 768w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.25.52.png 1266w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>A screen will open where you can configure the experience dedicated to that segment.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.27.12.png\" data-lbwps-width=\"2854\" data-lbwps-height=\"1490\" data-lbwps-srcsmall=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.27.12.png\"><img loading=\"lazy\" decoding=\"async\" width=\"2854\" height=\"1490\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.27.12.png\" alt=\"\" class=\"wp-image-9905\" srcset=\"https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.27.12.png 2854w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.27.12-300x157.png 300w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.27.12-1024x535.png 1024w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.27.12-768x401.png 768w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.27.12-1536x802.png 1536w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.27.12-2048x1069.png 2048w\" sizes=\"(max-width: 2854px) 100vw, 2854px\" \/><\/a><\/figure><\/div>\n\n\n<p>To proceed with the configuration, just drag the various action blocks within the editor and connect them through the dots by clicking in the dot at the bottom of the box and selecting the block to be linked, releasing the left mouse button when the cursor becomes an open hand.<\/p>\n\n\n\n<p>The available blocks are divided between:<\/p>\n\n\n\n<p><strong>ACTIONS<\/strong><\/p>\n\n\n\n<p>To show the user that they&#8217;re in the message stream such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Product recommendation<\/li>\n\n\n\n<li>Content recommendation<\/li>\n\n\n\n<li>Behavioural message<\/li>\n\n\n\n<li>Web push notification<\/li>\n\n\n\n<li>Email<\/li>\n\n\n\n<li>SMS<\/li>\n<\/ul>\n\n\n\n<p>To edit user characteristics:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Update the buyer persona<\/li>\n\n\n\n<li>Update Tags<\/li>\n\n\n\n<li>Update Newsletter List<\/li>\n<\/ul>\n\n\n\n<p>To start running external services:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Webhooks<\/li>\n<\/ul>\n\n\n\n<p><strong>CONDITIONS<\/strong><\/p>\n\n\n\n<p>Conditions to be checked for the user within the flow :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>User Attributes<\/li>\n\n\n\n<li>It&#8217;s on a list<\/li>\n\n\n\n<li>It&#8217;s in a segment<\/li>\n<\/ul>\n\n\n\n<p><strong>EVENTS<\/strong><\/p>\n\n\n\n<p>To decide how quickly the user moves through the flow:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Waiting<\/li>\n\n\n\n<li>Trigger Wait<\/li>\n\n\n\n<li>Exit<\/li>\n<\/ul>\n\n\n\n<p><strong>EXPERIMENTS<\/strong><\/p>\n\n\n\n<p>To implement the A\/B test function, you need to use the Testing block in the Experiments section and link the N blocks corresponding to the variants you want to test.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.30.10.png\" data-lbwps-width=\"2854\" data-lbwps-height=\"1490\" data-lbwps-srcsmall=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.30.10.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"535\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.30.10-1024x535.png\" alt=\"\" class=\"wp-image-9906\" srcset=\"https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.30.10-1024x535.png 1024w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.30.10-300x157.png 300w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.30.10-768x401.png 768w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.30.10-1536x802.png 1536w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.30.10-2048x1069.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p>During the configuration phase, it is possible to choose the test mode to be carried out between two types, automatic and manual, and the metric with which the winner will be decreed.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.31.20.png\" data-lbwps-width=\"380\" data-lbwps-height=\"654\" data-lbwps-srcsmall=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.31.20.png\"><img loading=\"lazy\" decoding=\"async\" width=\"380\" height=\"654\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.31.20.png\" alt=\"\" class=\"wp-image-9907\" style=\"width:206px;height:355px\" srcset=\"https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.31.20.png 380w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/09\/Screenshot-2023-09-06-alle-15.31.20-174x300.png 174w\" sizes=\"(max-width: 380px) 100vw, 380px\" \/><\/a><\/figure><\/div>\n\n\n<p>You can learn more about <a href=\"https:\/\/helpcenter.streamwise.it\/en\/article\/how-to-set-up-an-experiments-testing\/\" data-type=\"article\" data-id=\"8232\">A\/B\/X testing in the dedicated helpcenter article<\/a>.<\/p>\n\n\n\n<p>You can also create A\/B\/X tests outside of experiences with the methods made available in <a href=\"https:\/\/helpcenter.streamwise.it\/en\/article\/a-b-x-test-sms\/\" data-type=\"article\" data-id=\"8848\">SMS<\/a>, <a href=\"https:\/\/helpcenter.streamwise.it\/en\/article\/a-b-x-testing-email-campaigns\/\" data-type=\"article\" data-id=\"8296\">email marketing<\/a> , and <a href=\"https:\/\/helpcenter.streamwise.it\/en\/article\/a-b-x-test-push-notifications\/\" data-type=\"article\" data-id=\"8898\">web push notifications<\/a>.<\/p>\n<div class=\"wrap-post-useful post_useful_13396\">\n<p><div style=\"color: black; margin-bottom: 15px;\"><strong>Was this content useful?<\/strong><\/div><\/p>\n<p class=\"post_useful_success post_useful_success_13396\">Thanks for contributing!<\/p>\n<div class=\"post-useful-buttons post_useful_buttons_13396\">\n<a href=\"javascript:;\" style=\"border:0px;\" title=\"Yes\" class=\"post-useful-vote post-useful-vote-yes\" data-id=\"13396\" data-rate=\"1\">Yes<\/a>\n<a href=\"javascript:;\" style=\"border:0px;\" title=\"No\" class=\"post-useful-vote post-useful-vote-no\" data-id=\"13396\" data-rate=\"0\">No<\/a>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Once you&#8217;ve set up a new campaign, click on the blue &#8220;Create a new experience&#8221; button in the top left. A popup will open where you can enter the information to proceed with the configuration. On the popup, the information that is requested is: As a user base you can choose: Selecting &#8220;All users in [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","format":"standard","article-category":[599,591],"article-tag":[592,593],"class_list":["post-13396","article","type-article","status-publish","format-standard","hentry","article-category-campaigns-manager-en","article-category-experience-manager-en","article-tag-campaign-manager-en","article-tag-experience-manager-en"],"_links":{"self":[{"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article\/13396"}],"collection":[{"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article"}],"about":[{"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/types\/article"}],"author":[{"embeddable":true,"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":3,"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article\/13396\/revisions"}],"predecessor-version":[{"id":14932,"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article\/13396\/revisions\/14932"}],"wp:attachment":[{"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/media?parent=13396"}],"wp:term":[{"taxonomy":"article-category","embeddable":true,"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article-category?post=13396"},{"taxonomy":"article-tag","embeddable":true,"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article-tag?post=13396"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}