{"id":14291,"date":"2016-08-30T08:34:55","date_gmt":"2016-08-30T06:34:55","guid":{"rendered":"https:\/\/helpcenter.blendee.com\/article\/configurare-i-filtri\/"},"modified":"2024-03-21T12:38:04","modified_gmt":"2024-03-21T11:38:04","slug":"configurare-i-filtri","status":"publish","type":"article","link":"https:\/\/helpcenter.streamwise.it\/en\/article\/configurare-i-filtri\/","title":{"rendered":"Setting up filters"},"content":{"rendered":"\n<p>The configuration of filters in the Blendee platform takes place entirely within the management and creation of segments, simplifying the creation of custom user bases.<\/p>\n\n<p>Within the segment configuration screen, select the <strong>Add Filter <\/strong>button to access the filter configuration.<\/p>\n\n<p>You can select from the following options:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Library Filter: <\/strong>With this option, you can retrieve a filter that you previously created and want to reuse.<\/li>\n\n\n\n<li><strong>New Filter: By<\/strong> selecting this option you will have the option to create a new filter according to your needs.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img data-original=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2016\/08\/Screenshot-2023-08-29-alle-12.12.24-1024x370.png\" alt=\"Blendee New Filter Creation\" class=\"wp-image-9418\"\/><\/figure><\/div>\n<p>Selecting New Filter will open a section where you will find the macro categories of filters that you can configure:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Demographics <\/strong>(learn more <a href=\"https:\/\/helpcenter.streamwise.it\/en\/article\/filtri-demografici\/\">about Demographic Filters<\/a>)<strong><br\/><\/strong><\/li>\n\n\n\n<li><strong>Behavioral<\/strong> (learn more<a href=\"https:\/\/helpcenter.streamwise.it\/article\/customer-lifecycle\/\"> about Behavioral Filters<\/a>)<strong><br\/><\/strong><\/li>\n\n\n\n<li><strong>Real Time<\/strong> (to learn more about <a href=\"https:\/\/helpcenter.streamwise.it\/en\/article\/filtri-contestuali\/\">Real Time Filters<\/a>)<strong><br\/><\/strong><\/li>\n<\/ul>\n\n<p>If, on the other hand, we choose &#8220;Library filter&#8221; in the menu, among the types of filter, the item will also appear:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Life Cycle<\/strong> (to learn more about <a href=\"https:\/\/helpcenter.streamwise.it\/article\/customer-lifecycle\/\" data-type=\"article\" data-id=\"2375\">Customer Life Cycle<\/a>)<\/li>\n<\/ul>\n\n<p>as well as the list of filters previously created by us.<\/p>\n\n<p>Subsequently, once we have clicked on &#8220;Confirm&#8221; we just have to select one of the macro categories that you are interested in configuring, set the condition by clicking on <strong>Add condition<\/strong> and finally click on <strong>Confirm <\/strong>or add other conditions.<\/p>\n\n<h2 class=\"wp-block-heading\"><strong>Filter with multiple conditions<\/strong><\/h2>\n\n<p>A filter can have multiple conditions within it, and they are linked through <strong>logical AND\/OR<\/strong> operations.<\/p>\n\n<p><strong>Behavioral<\/strong> filters with multiple equal conditions will work via <strong>AND <\/strong>logic (see image below)<strong><br\/><\/strong><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.16.05.png\" data-lbwps-width=\"2104\" data-lbwps-height=\"954\" data-lbwps-srcsmall=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.16.05.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"464\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.16.05-1024x464.png\" alt=\"\" class=\"wp-image-9474\" srcset=\"https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.16.05-1024x464.png 1024w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.16.05-300x136.png 300w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.16.05-768x348.png 768w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.16.05-1536x696.png 1536w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.16.05-2048x929.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n<p><strong>Demographics <\/strong>filters with multiple equal conditions will work via <strong>OR <\/strong>logic (see image <strong>below).<\/strong><\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.17.37.png\" data-lbwps-width=\"2104\" data-lbwps-height=\"1056\" data-lbwps-srcsmall=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.17.37.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"514\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.17.37-1024x514.png\" alt=\"\" class=\"wp-image-9475\" srcset=\"https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.17.37-1024x514.png 1024w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.17.37-300x151.png 300w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.17.37-768x385.png 768w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.17.37-1536x771.png 1536w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.17.37-2048x1028.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n<p><strong>Real Time<\/strong> filters with <strong>different<\/strong> conditions will work in <strong>AND,<\/strong> while with <strong>the same<\/strong> conditions in <strong>OR.<\/strong><\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"556\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.22.33-1024x556.png\" alt=\"\" class=\"wp-image-9477\" srcset=\"https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.22.33-1024x556.png 1024w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.22.33-300x163.png 300w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.22.33-768x417.png 768w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.22.33-1536x834.png 1536w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.22.33-2048x1112.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p><\/p>\n\n<h2 class=\"wp-block-heading\"><strong>How do logical operators work?<\/strong><\/h2>\n\n<p>Conditions in <strong>AND<\/strong> analyze conditions with this schema:  <\/p>\n\n<pre class=\"wp-block-code\"><code><em>condizione1 &amp; condizione2 = true\/false<\/em><\/code><\/pre>\n\n<p>Return<span style=\"text-decoration: underline;\"> true if all conditions are true<\/span><\/p>\n\n<p><br\/>Conditions in <strong>OR<\/strong> analyze conditions with this scheme:  <\/p>\n\n<pre class=\"wp-block-code\"><code><em>condizione1 | condizione2 | condizione3 = true\/false<\/em><\/code><\/pre>\n\n<p>Return<span style=\"text-decoration: underline;\"> true if at least one condition is true<\/span><\/p>\n\n<p>Once created, the filter will be inserted into the segment configuration<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"220\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.09.45-1024x220.png\" alt=\"Blendee segment with two demographic filters in AND\" class=\"wp-image-9470\" srcset=\"https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.09.45-1024x220.png 1024w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.09.45-300x65.png 300w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.09.45-768x165.png 768w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.09.45-1536x331.png 1536w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.09.45.png 1960w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n<p>If you want to edit an existing filter, just click on the <em>&#8220;Edit&#8221;<\/em> icon <a href=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2020\/07\/icona-modifica.png\" data-lbwps-width=\"68\" data-lbwps-height=\"68\" data-lbwps-srcsmall=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2020\/07\/icona-modifica.png\"><img loading=\"lazy\" decoding=\"async\" width=\"20\" height=\"20\" class=\"alignnone wp-image-6296\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2020\/07\/icona-modifica.png\" alt=\"\"\/><\/a>which is located to the right of the filter.<br\/><strong>N.B.: <\/strong>It is not possible to edit the Life Cycle filters, as you can see in the image below<\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"220\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.11.09-1024x220.png\" alt=\"Blendee Life Cycle Filter AND NOT Demographic Filter\" class=\"wp-image-9471\" srcset=\"https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.11.09-1024x220.png 1024w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.11.09-300x65.png 300w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.11.09-768x165.png 768w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.11.09-1536x331.png 1536w, https:\/\/helpcenter.streamwise.it\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-11.11.09.png 1960w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p>At this point, a screen will open where you can change the values assigned to each filter being created.<\/p>\n\n<p>It is very important that you define the parameters of each filter in the way that best suits your type of business and the objectives you intend to achieve.<\/p>\n\n<p>Inside each filter container box, there are three indicative icons:<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"94\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-10.20.45.png\" alt=\"\" class=\"wp-image-9457\"\/><\/figure><\/div>\n<p>Indicates that the filter can be used on the <strong>web channel<\/strong> (e.g.: Behavioural messages, recommendations and forms.)<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"60\" height=\"94\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-10.20.52.png\" alt=\"\" class=\"wp-image-9458\"\/><\/figure><\/div>\n<p>Indicates that the filter can be used in <strong>real-time triggers<\/strong>.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"60\" height=\"94\" src=\"https:\/\/helpcenter.blendee.com\/wp-content\/uploads\/2023\/08\/Screenshot-2023-08-30-alle-10.20.56.png\" alt=\"\" class=\"wp-image-9459\"\/><\/figure><\/div>\n<p>Indicates that the filter can be used in <strong>schedulable triggers <\/strong>(Ex: Scheduled Trigger, Mail, and Campaign Manager)<\/p>\n\n<p><em>Suggestion:<\/em><\/p>\n\n<p><em>If, over time, you want to change the parameters of each filter, you can still do so; However, we do not recommend doing this frequently as it will be difficult for you to make considerations with respect to the historical behavior of this segment.<\/em><\/p>\n\n<p><strong>Tips:<\/strong> If you haven&#8217;t already read it, we recommend reading the following article <a href=\"https:\/\/helpcenter.blendee.com\/en\/article\/filtri-glossario\/\">: Filters &#8211; glossary<\/a><strong><br\/><\/strong><\/p>\n<div class=\"wrap-post-useful post_useful_14291\">\n<p><div style=\"color: black; margin-bottom: 15px;\"><strong>Was this content useful?<\/strong><\/div><\/p>\n<p class=\"post_useful_success post_useful_success_14291\">Thanks for contributing!<\/p>\n<div class=\"post-useful-buttons post_useful_buttons_14291\">\n<a href=\"javascript:;\" style=\"border:0px;\" title=\"Yes\" class=\"post-useful-vote post-useful-vote-yes\" data-id=\"14291\" data-rate=\"1\">Yes<\/a>\n<a href=\"javascript:;\" style=\"border:0px;\" title=\"No\" class=\"post-useful-vote post-useful-vote-no\" data-id=\"14291\" data-rate=\"0\">No<\/a>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The configuration of filters in the Blendee platform takes place entirely within the management and creation of segments, simplifying the creation of custom user bases. Within the segment configuration screen, select the Add Filter button to access the filter configuration. You can select from the following options: Selecting New Filter will open a section where [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"menu_order":0,"template":"","format":"standard","article-category":[208],"article-tag":[203,209,167],"class_list":["post-14291","article","type-article","status-publish","format-standard","hentry","article-category-filters","article-tag-audience-en","article-tag-filters","article-tag-segments"],"_links":{"self":[{"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article\/14291"}],"collection":[{"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article"}],"about":[{"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/types\/article"}],"author":[{"embeddable":true,"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":3,"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article\/14291\/revisions"}],"predecessor-version":[{"id":14478,"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article\/14291\/revisions\/14478"}],"wp:attachment":[{"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/media?parent=14291"}],"wp:term":[{"taxonomy":"article-category","embeddable":true,"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article-category?post=14291"},{"taxonomy":"article-tag","embeddable":true,"href":"https:\/\/helpcenter.streamwise.it\/en\/wp-json\/wp\/v2\/article-tag?post=14291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}